Dogs get fooled by fake aroma stickers

Dogs love Pedigree when they’re hungry and find a smelly pot of dogfood on the street. But careful, it’s fake!

In contribution to World Animal Day this outdoor promotion was developed especially for dogs: a sticker, in the shape of a dog barge was placed on floors in front of pet shops and supermarkets. So when a dog smelled the fake food aroma it went nuts and the owner couldn’t pass by without seeing the Pedigree brand. 🙂 Very clever!

Dogs love Pedigree Food - Aroma Stickers

Promotion by Tequila\Holland

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