Burger King Perfume Smells Like Meat. Fire Meets Desire.

Burger King launched a new brand of perfume today called Flame by BK.

“The Whopper sandwich is America’s favorite burger. Flame by BK captures the essence of that love and gives it to you. Behold the scent of seduction, with a hint of flame-broiled meat.”

The perfume itself is apparently for sale for $3.99 but sold out.