NIGAZ With Attitude – Branding #fail

The perils of international branding have once again been highlighted with the news of Russian gas giant Gazprom’s new joint venture with Nigerian firm NNPC — to be called Nigaz. (The logo on the left is a selfmade mockup) While the origin of the name is easily explained — a conjunction of the words “Nigeria”… Continue reading NIGAZ With Attitude – Branding #fail

Indie Musician Makes $19,000 In 10 Hours Using Twitter

Interesting post from Amanda Palmer of the Dresden Dolls on using online media to connect directly with fans and make money. so there i am, alone on friday night and i make a joke on twitter (which goes out to whichever of my 30,000 followers are online): “i hereby call THE LOSERS OF FRIDAY NIGHT… Continue reading Indie Musician Makes $19,000 In 10 Hours Using Twitter