Spam Or Ham? BISH Index Analyses (Over-) Monetization Of Websites

I know this from my experience with Google’s search results but I am sure you have encountered the same: searching for a specific keyword, clicking on the first result and being confronted with an overly “AdSense optimized” website that was purely created for generating AdSense clicks. You might have a gut feel the website you’re […]

Top 15 Brands On Twitter 2011

Hootsuite, the social media management dashboard, released an infographic showing the top 15 trending brands on twitter from 2011. To round out the trendiest topics they also included Topics, Tags and in Memorium Trends. Interesting to note MySpace is still at #7 even though the network is pretty much dead (Nielsen ranks them at #5 […]

Mac Vs. PC Campaign: An Analysis

The cultural differences of both companies are reflected in their current commercials. Who’s getting more momentum out of the campaigns? Apple and Microsoft are constantly throwing adverts at their users not showing cool product features but promoting their company image. While Apple’s “Get a Mac” campaign tries to present the mac as progressive and cool, […]