Spam Or Ham? BISH Index Analyses (Over-) Monetization Of Websites

I know this from my experience with Google’s search results but I am sure you have encountered the same: searching for a specific keyword, clicking on the first result and being confronted with an overly “AdSense optimized” website that was purely created for generating AdSense clicks. You might have a gut feel the website you’re […]

Google Now Analyzes Ad Placements – Improves Search Ranking Algorithm

Yesterday Google announced a major(!) upgrade to its search ranking algorithm which will drastically change the way designers and more importantly online marketeers will think about their website layouts. In Google’s ongoing effort to help users find more high-quality websites in search results, the company will introduce an improved algorithm. From then on Google will […]

Woot Ad on Google Finance: Marketing Stunt!?

Combine Google Finance, the stock market freefall and an advertisement which pops up on a search for “Goog” (Google’s Nasdaq symbol): “Before you jump out of that window, why not spend your last remaining dollars at Woot?” If it’s a great marketing stunt by Woot I wonder what Google Adwords they used. If not that’s […]