The Air Sickness Bag, created by Scholz & Friends Berlin, juggles nicely with the word “feedback”. It promotes low cost flight operator HLX (Hapag-Lloyd Express) and is part of an award winning campaign at the Effie Award 2005. The cross-media campaign used attention-grabing ideas to achieve maximum effectiveness with a low budget compared to HLX’s… Continue reading Thank you for your feedback – HLX
Category: Advertising
Watch Eminem iTunes + iPod Ad Video
Watch Video (high quality) The new ad for Apple iTunes + iPod features Eminem surrounded by great compositing effects and a catchy tune. The design and marketing departments have done a great job once again.
I wanna be a Rock Star! The Rock Star Challenge Game
I Wanna Be A Rock Star is an interactive online game for web-surfers who want to test if they have what it takes to make it in the music business. MRPwebmedia has developed the Rock Star Challenge website as a viral marketing campaign for MassiveRecordProductions.com and gets presented as prototype that can be customized and… Continue reading I wanna be a Rock Star! The Rock Star Challenge Game
Innovation! Black Toilet Paper from Renova
Company Renova will soon bring out black toilet paper. Yes black toilet paper. So what kind of effect can we expect on our posterior ends? I don’t know. What I do know is that this has to be elegant, sophisticated, rebellious, different and purely fashionable. Black has become the synonym for style and chic. So… Continue reading Innovation! Black Toilet Paper from Renova
Tobacco Advertising Memorabilia
Collection of historic and beautiful tobacco advertisements from around the world, like for the popular Cohiba Cigars. The ads range from culturally interesting, to graphically appealing, to borderline pornographic. Explore the pictures By the way, Habanos has introduced a new limited edition Cuban cigar for 2005 – the Cohiba Sublimes. The new cigar is 6… Continue reading Tobacco Advertising Memorabilia
Absolut Persistence. Absolut Vanilla
…and another good ad by TBWA\Brasil for Absolut Vodka
Nivea Visage – Guerilla with colossal straws
The agency TBWA just launched a guerilla marketing campaign for Nivea Visage to demonstrate the creme’s moisturizing effect. Huge straws have been placed in fountains across Austria where young ladies distribute sample packages. The company says it will expand the campaign to countries of Eastern Europe should it prove to be successful. “Löschen Sie den… Continue reading Nivea Visage – Guerilla with colossal straws
Garage Goals by Adidas
Adidas Football is online with a new advergame “Garage Goals” created by the agency Preloaded. You need to register in order to play it but it’s still a lot of fun.
Ad: BMX Rider Magazine
“Delete!” – Artists cover brands to provoke discussion
Vienna, Austria – A popular shopping street in the heart of the city. The Starbuck brand is covered by bright, yellow fabric and plastic. So are the placards outside a bakery, a jewelry shop, a bank and all other businesses along the street. The coverings are part of the 2-week art project dubbed “Delete!“, created… Continue reading “Delete!” – Artists cover brands to provoke discussion