Five Ways Your Twitter Account Can Boost Marketing

Twitter

Twitter is one of the few social networking platforms that has exploded in popularity and captured the attention of media and major names alike. Celebrities, CNN News, even the President of the United States have Twitter accounts – and are using them to increase their exposure.

If you’re one of the millions of users who have come on board with this free service, you may be wondering how this mini-update application can boost marketing exposure for a business or special interest project. Imagine being able to immediately reach your clients with breaking news at zero cost.

How to Write a Communications Brief – Free Template Download

Communications Brief Template

Once a marketing plan has been written and an advertising agency (and/or other specialist agency) appointed there will soon come a time when the agency needs to be briefed on a specific project.

When briefing specialist marketing agencies, it is both unacceptable and unprofessional to rely solely on a verbal exchange of information. It is essential that the client’s needs are clearly communicated and retained by the agency as a matter of record. It is equally important that the client and the agency have a clear and common understanding of what is being briefed and the nature of the response required.

It Happens When Nobody Is Watching – Amnesty International Advertisement Against Domestic Violence

Great(!) interactive advertisement for Amnesty International by Jung von Matt. Amnesty International’s one-off domestic violence awareness poster includes an eye-tracking camera that changes the poster’s display when a viewer looks at the image. Berliners, be on the watch, this poster is displayed at a bus stop in your city.  Have you seen it?

Nike SB Shoes Commercial – “Today Was A Good Day” With Ice Cube Appearance

Paul Rodriguez Jr., one of the world’s most famous skateboarders, promotes his new line of Nike shoes Nike SB with a cool commercial dubbed “Today was a good day”. Very classy skateboard tricks and a guest appearance by Ice Cube himself, who produced the track already some time ago, make this video a must-see. Video… Continue reading Nike SB Shoes Commercial – “Today Was A Good Day” With Ice Cube Appearance

Most Engaged Brands In Social Media

The social media hype is big with keeping in touch with friends and I’m sure most of you have a facebook or linkedin account, both, or even more accounts. So what do the big brands do for keeping in touch with customers? A new study by analyst Charlene Li of the Altimeter Group ranks the… Continue reading Most Engaged Brands In Social Media