You know when a service evolved from its early-adopter base to the mainstream: somebody creates a rap song about the service. “Badges Like Us” finds Mr. Silva (@borismsilver) and “Newby” (@thenewb) rapping about checking-in all over cities and earning badges. It also features the lyric, “I hope this hits TechCrunch or else I’ll be sad,”
Category: Brands
Most Engaged Brands In Social Media
The social media hype is big with keeping in touch with friends and I’m sure most of you have a facebook or linkedin account, both, or even more accounts. So what do the big brands do for keeping in touch with customers? A new study by analyst Charlene Li of the Altimeter Group ranks the… Continue reading Most Engaged Brands In Social Media
Video: Fake iPhone Amazingly Real
Amazing what fake means today! Even though this first counterfeit of the iPhone wouldn’t mislead an expert, the things have progressed well, the device being identical from the outside and simulating even the functions of the true device of Apple.
Kodachrome Is Dead
After 74 years in the company’s portfolio Eastman Kodak Co. announced Monday it’s retiring its film brand stock because of declining customer demand in an increasingly digital age. Sales of Kodachrome are now just a fraction of 1 percent of the company’s total sales of still-picture films while getting 70 percent of its revenue from… Continue reading Kodachrome Is Dead
Grundig: Your Customer Service Sucks!
It all started with a visit to my favorite bar where I saw those stylish speakers hanging down the ceiling. Shortly thereafter I got the Grundig Audiorama 9000 as a gift and was amazed. Such expensive speakers as a gift – one of those speakers costs around $700(!) – and unlucky me hasn’t got any… Continue reading Grundig: Your Customer Service Sucks!
Bagua Shoes: Kung Fu Style Sneakers Inspired by Bruce Lee
I got an e-mail the other day from a friendly guy called Philippe Hadey who created his own shoe brand after watching a Bruce Lee Movie: Bagua Shoes. Mixing old and new myths, the Bagua mission is to create stylish shoes encouraging long walks and profound thoughts. The name itself, derived from Ba gua, translates… Continue reading Bagua Shoes: Kung Fu Style Sneakers Inspired by Bruce Lee
Bing Means Disease In Chinese
Some of you might have heard of Microsoft’s new search engine which was being developed in stealth mode under the name of Kumo. Now that it’s nearly ready to “fight” Google’s dominance Microsoft announced the official name bing and will launch a $100 million marketing campaign to introduce the brand. Too bad, bing means disease… Continue reading Bing Means Disease In Chinese
Interesting Reads: Brands In Social Media
Why Big Brands Struggle With Social Media What Are The Top Performing Brands On Facebook Presenting: 10 of the Smartest Big Brands in Social Media
When Advertising Meets Reality
We all know that advertisers often make products look prettier and more tasteful than they really are. This is obviously ok although sometimes the difference is astounding. There is an interesting art project comparing products and advertisement photos which you can see in the video below. Thanks to Klas for the hat tip.
Burger King Perfume Smells Like Meat. Fire Meets Desire.
Burger King launched a new brand of perfume today called Flame by BK. “The Whopper sandwich is America’s favorite burger. Flame by BK captures the essence of that love and gives it to you. Behold the scent of seduction, with a hint of flame-broiled meat.” The perfume itself is apparently for sale for $3.99 but… Continue reading Burger King Perfume Smells Like Meat. Fire Meets Desire.