Evian Facial Spray

Evian Facial Spray rehydrates skin suffering from overheated and dry air. It revives your makeup throughout the day, and makes you look fresh by replenishing that much needed moisture. People who want others to look at them should order the Evian facial spray. Evian sells a product called “Mineral spray” for around $10. According to make… Continue reading Evian Facial Spray

What makes a blog post popular?

The people at mSpoke blog started their series with a very interesting topic: What makes a blog post popular. To start, we’ll need a bunch of feed items and measures of popularity and writing quality. For the popularity measure, I will use the feed item’s NewsGator attention score. While Newsgator has done some additional work… Continue reading What makes a blog post popular?

Mac Vs. PC Campaign: An Analysis

The cultural differences of both companies are reflected in their current commercials. Who’s getting more momentum out of the campaigns? Apple and Microsoft are constantly throwing adverts at their users not showing cool product features but promoting their company image. While Apple’s “Get a Mac” campaign tries to present the mac as progressive and cool,… Continue reading Mac Vs. PC Campaign: An Analysis

Wifitising: SIXT Guerilla Marketing Idea

Airports usually have loads of car renting firms trying to pitch their offer to the customer. Here’s a great guerilla marketing idea for German company SIXT at the Hamburg airport: setup a couple of wifi stations and give them each a different name. What you’ll get is cheap but effective wifi advertising. I’d call it… Continue reading Wifitising: SIXT Guerilla Marketing Idea

I’m a PC in front of the Apple store

Microsoft parks a “I’m a PC” promotion booth right in front of the Apple store in Birmingham, England. The move is an extension of the Redmond-based software giant’s $300 million advertising campaign aimed at cleaning up the image of its Windows Vista operating system, which has been tarnished at the hands of Apple’s long-running “I’m… Continue reading I’m a PC in front of the Apple store